LAND.VISION at agra 2026

Now more than ever, structural change in agriculture requires the courage to embrace openness and dialogue. The positive response to LAND. VISION’s trade fair appearance at the agra agricultural exhibition in Leipzig from 9 to 12 April 2026. The programme on Saturday morning at the SACHSEN! AGRIFOOD Innovation Forum, entitled ‘Agriculture between tradition and drones’, attracted a broad specialist audience and provided a platform for pioneering research projects addressing the sector’s current challenges.

A particular highlight was the discussion with Instagram influencers Nina and Willi from the “Hof zur Haskenau” farm, who added a crucial dimension to the programme: modern communication. During the in-depth technical discussions and numerous questions, it became clear that it is no longer enough simply to “till the soil”. Farmers would be well advised to actively make their work transparent in order to secure long-term appreciation and break down societal prejudices. In this context, LAND.VISION successfully positioned itself as a strong alliance for agricultural innovation and a driving force for future-oriented, networked agriculture.

Further information can be found at the following link: LAND:VISION